Creating the Harry Potter Newspaper Experience at Bristol Myers Squibb
Learners at Bristol Myers Squibb were hungry for a new, innovative and modern learning experience delivered on their mobile device. They envisioned something like the magical newspaper from Harry Potter with moving images and an engaging experience. That's why the team at Bristol Myers Squibb partnered with Inkling. Join Chris Tratar from Inkling as he hosts Shawn Thomas from Bristol Myers Squibb for a fireside chat about how Bristol Myers Squibb delivered a real life Harry Potter Newspaper experience for their learners and some of the learning challenges they were able to solve with the Inkling Platform.
Director, IT Business Partner for Enterprise Learning Strategy, Bristol-Myers Squibb
Director of Product Marketing, Inkling